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Streaming Numbers Ramp Up For Nigerian Artistes As Diaspora Influx And Detty December Beckons

The influx of Nigerians in diaspora and tourists into the country has sparked a surge in the local and global streaming of Nigerian music.
Detty December is Nigeria’s annual homecoming season, where Nigerians from all around the globe and tourists come to partake in the festivities and culture that shape the festive season.

This influx of people into the country has led to a spike in both the local and global streaming of Nigerian music. According to data provided by Spotify, the music concerts, countless events, and merriments have heated up the consumption of Nigerian music.

Tracking the Spotify data from 2024, between 1 December 2024 and 5 January 2025, there was a 55% surge in local streaming and a 15% increase globally, compared to average daily consumption across the rest of the year (1 January to 14 November 2024).

The data reflects how end-of-year travel, reunions, and live events translate into digital listening momentum.

The spike is not confined to December alone. In the first two weeks of November 2025 (1 to 14 November), Nigerian tracks already showed a lift versus the January to October 2025 daily average: +23% locally and +12% globally. The early rise signals anticipation-led listening, as fans begin building soundtracks, revisiting favourites, and preparing for the month ahead.

While Lagos remains a key centre of gravity for Detty December, the season has become increasingly regional and global.

Spotify data highlights Accra among the biggest contributors to the uplift, reinforcing Ghana’s role in the Detty December story, alongside additional hubs including Nairobi, Kampala, New York, and Nuremberg.

The pattern reflects a broader reality: when West Africans move, returning, visiting, or linking up across cities, the music moves with them.

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Entertainment

My mum is my God, my dad is my God’ — 9ice

Singer 9ice has sparked debate after saying his parents are his “God” and rejecting other deities, months after revealing he has practised as a Babalawo for 18 years.

9ice is once again at the centre of online debate after declaring that his parents, not any deity, occupy the highest spiritual place in his life.

In a video posted to his Instagram on Sunday, the artist said: “Today I’ll tell you something I don’t really talk about, but I’ll talk today. I love my mum, I love my dad, my god is my mum, my father is my god.” He went further in the comments, clarifying that the reverence typically reserved for an unseen God should instead be directed at one’s parents.

The singer didn’t stop there. “I don’t believe in inferior Gods,” he added, distancing himself from the worship of any other spiritual beings and insisting his belief system doesn’t fit neatly into traditional religious structures.

Predictably, the internet had thoughts, and most of them weren’t kind. A large chunk of reactions accused him of being under the influence of something, with many dismissing the statement outright rather than engaging with it.

This isn’t 9ice’s first brush with this kind of controversy, and that’s part of why the latest clip spread as fast as it did. Back in April, he went viral for a different but related rant, this time aimed squarely at Nigeria’s religious culture.

“You’ll leave Nigeria and go to Mecca to go and lick rock all in the name of Kabba,” he said then, arguing that decades of national prayer hadn’t translated into national progress. He compared Nigeria’s work ethic unfavourably to London’s, joking that between church on Sunday, Bible study on Wednesday and vigil on Friday, “when would you work?”

Some Nigerians found merit in his earlier point about productivity versus performative religiosity. Far fewer have extended that same patience to his spiritual claims, with both the Babalawo reveal and now this parental-deity comparison landing mostly as fodder for mockery rather than genuine reflection.

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Celebs

“I can never marry a Nigerian” — DJ Cuppy

DJ Cuppy has decided against marrying a Nigerian man, and she has a reason that says as much about the unique pressures of dating as a billionaire’s daughter as it does about the men involved.

Speaking in a resurfaced interview, the DJ and media personality said her last Nigerian partner spent more energy trying to secure a meeting with her father, business mogul Femi Otedola, than actually pursuing her.

“I can never marry a Nigerian. The last Nigerian I dated was already asking me when he could meet my dad. I don’t even think they actually like me,” she said.

The comment was received well because it touched something many high-profile women have spoken about privately, which is the difficulty of knowing whether interest is genuine or transactional when your last name opens doors that most people spend careers trying to reach.

Cuppy added that her father has no strong preference on nationality, only that she eventually gets married. She also used the moment to express happiness about her sister Temi Otedola’s relationship with star Mr Eazi.

Cuppy’s romantic history has rarely been quiet. Her most high-profile relationship was with British boxer Ryan Taylor, which moved quickly from a 2022 engagement to a 2023 breakup and a series of very public exchanges in the years that followed.

In early 2024, Cuppy posted something her exes interpreted as a taunt, suggesting they could not afford to be where she was without her help. Taylor responded in the comments with: “Neither can you.”

The back-and-forth did not stop there. In 2025, Taylor appeared on a podcast and alleged that Cuppy had expressed discomfort around Nigerians, claiming she discouraged him from hiring Nigerian staff and was uncomfortable when Nigerian fans approached her in public.

That allegation, largely unaddressed at the time, now circles back with some irony given her latest comments.

Before Taylor, Cuppy was publicly linked to Davido’s manager Asa Asika and Nigerian footballer Victor Anichebe.

She has since said she prefers low-key, non-celebrity partners, someone with a regular job, away from the spotlight that has followed most of her previous relationships.

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Entertainment

Davido Charges Entertainers To Speak Up More Amidst Worsening Insecurity

Davido

Davido, the Nigerian singer, has said entertainers are not doing enough to speak out against the country’s growing insecurity. The singer, via the social media platform X called on entertainers to speak more about the challenges facing the country.

In the post, Davido admitted that entertainers, including himself, had not done enough to speak out against injustice and the worsening state of affairs in Nigeria. He added that Nigerian entertainers must begin using their platforms to draw attention to the problems affecting citizens.

He wrote, “I can’t lie, we entertainers… we dey f**k up, I won’t lie, including me. We need to speak up. It’s too much injustice going on. Our country don go.”

The singer also maintained that he is not part of any “City Boy” group, insisting that he had spoken against the government in the past.

This comes after a social media user criticised him for not being sincere

“I no dey part of any City Boy group. When I called out the government on American media, you guys rained curses on me,” Davido wrote.

He added that his relationship with “ST” was only personal and did not mean he belonged to any political group.

The singer added, “I’ve been friends with ST for years, and that’s where it stops, and I call and complain to him all the time, even in person.” The singer’s remark comes amid increased calls from celebrities who are calling out the country’s leadership over rising insecurity.

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